I'm responsible for promoting the Paysan Breton brand and enhancing its visibility and public image. My duties cover 3 key areas:
- digital communications
- press relations
Digital communications are playing an increasingly dominant role in our campaigns. It's therefore my job to develop Paysan Breton's online presence (website and social media including Facebook, Pinterest and Instagram), recruit consumers and coordinate relations with them through competitions and discounts on our website or through newsletters, and also create rich content that boosts the brand's visibility and image.
3 questions to Claire
The other faces